Four years after the “Crypto Bowl,” Coinbase was the lone crypto advertiser during Sunday’s Super Bowl, illustrating how the industry has pulled back from high-profile marketing. The move underscores tighter budgets and heightened regulatory sensitivity across the sector.
Crypto.com CEO Kris Marszalek has unveiled ai.com, a consumer-focused platform for autonomous AI agents, with its public debut timed to a Super Bowl commercial this Sunday. The move marks a high-profile expansion beyond his crypto roots.