Critics Warn FC Barcelona Crypto Deal May Lure Fans Into Risky Tokens
FC Barcelona’s new deal with Samoa‑registered start‑up Zero‑Knowledge Proof has drawn swift backlash from fans and industry analysts who say the club is ignoring clear red flags. Critics point to the company’s opaque profile and weak disclosure about token mechanics and custody, warning the partnership could effectively funnel supporters toward speculative crypto products without adequate consumer protections. The row matters because major clubs confer legitimacy; a high‑profile sponsorship can drive large numbers of retail investors into nascent token sales. Observers are calling for full disclosure of the commercial terms, third‑party audits and clearer safeguards for fans, and regulators may take an interest if consumer harm emerges. The controversy raises fresh reputational and regulatory risks for football clubs entering fast‑moving crypto deals.