KuCoin Launches HODLer Airdrops, Debuts 1.55M BMB Reward

KuCoin announced the HODLer Airdrops program on Nov. 12, 2025, designed to reward long-term holders of KCS and other eligible tokens. The initiative debuts with a 1.55 million BMB airdrop; eligible users will receive allocations automatically based on their average balance during the snapshot period. There are no task requirements or trading conditions to claim the drop, though the program enforces a 10,000 KCS limit per account.

The move aims to incentivize holding behavior and lower churn, potentially supporting token stability and encouraging deeper user engagement on the exchange. Because distributions depend on snapshot averages and have a per-account cap, the practical benefit will vary by holder size and timing. Users should review KuCoin’s official announcement for exact snapshot windows, eligible token lists, and timing to confirm their participation and expected allocation.