Stellantis Revives $100K Ram TRX V-8 Pickup as Emissions Rules Ease
Stellantis confirmed it will bring back the high-performance, gas-powered Ram TRX pickup equipped with a V‑8 and a roughly $100,000 price point as federal emissions constraints ease. The return of the TRX marks a notable reversal from recent downsizing and electrification plans, allowing the company to cater to continued consumer demand for powerful ICE trucks while regulatory pressure temporarily loosens.
The move matters because it underscores how policy shifts can alter the pace of the auto industry's transition to electric vehicles. For buyers and investors, the TRX revival signals that legacy internal combustion models will remain viable in the near term, affecting inventory, pricing and marketing strategies. It also puts pressure on competitors balancing performance offerings with long-term emissions commitments and evolving compliance frameworks.