Coinbase Launches White-Label Stablecoin Issuance Service for Startups
Coinbase announced a white-label stablecoin issuance service that enables partners to mint branded stablecoins backed by USDC and other approved collateral types. The program is designed to let startups and institutions leverage Coinbase’s custody, mint/redemption rails and compliance tooling rather than building those systems from scratch. Coinbase framed the product as a turnkey option to accelerate product launches and on-chain liquidity.
Why this matters: white-label issuance can lower barriers for payments, loyalty programs and tokenized assets while expanding the reach of the USDC ecosystem. At the same time, easier issuance raises questions about reserve transparency, oversight and regulatory compliance, which startups will need to manage. Coinbase says it will roll the offering out to partners and pilots first, positioning itself as a core infrastructure provider for the next wave of client-branded stablecoins.